The Value Creation, Customer Value Proposition
![Growth Graph](https://saharagroupfoundation.org/wp-content/uploads/2021/05/Copy-of-CUSTOMER-VALUE-PROPOSITION-1024x1024.png)
The aim of every business is survival and growth, and this growth cannot be achieved without patronage from customers. For this patronage to occur, the customer perceives value, and worth in the products or services offered by the business. While this perception of value can be created from the customer, it is the duty […]