Sahara Foundation Graduates Inaugural Cohort of the Sahara Impact Fund- “The Resilient Cohort”
In October 2020, Sahara Foundation conceptualized the Sahara Impact Fund (“SIF”)- a strategic partnership between Sahara Foundation, Ford Foundation, LEAP Africa and Impact Investment Foundation created to support the generation of innovative solutions which will increase access to clean energy, promote sustainable environments all targeted at accelerating attainment of the SDGs in a manner […]
SALES FUNNELING. KNOWING YOUR PRICING STRATEGY
The aim of every business is to get their products and services to the customer in exchange of monetary values. Similarly, every customer acquires products and services in exchange for a monetary price. In order to obtain a competitive price and edge for products and services, every organization must devise a way or strategy for […]
VALUE CHAIN VS SUPPLY CHAIN. WEIGHING THE DIFFERENCES
Value Chain & Supply Chain are two basic concepts of the business sector as they encompass every activity and process from the production of products, till it gets to the end consumers. Understanding their concepts, similarities and differences, gives a solid foundation in the business sector. Value Chain The term value chain refers to the […]
ELEMENTS OF MARKETING MIX. THE 8P’s, EXTENDED
The success of every business goes beyond having the best ideas and quality, of services and products. Because your business solves a major problem, or beats your competitors in terms of quality doesn’t necessarily convert to high sales and patronage. Branding, value creation, advertisement and marketing are very important tools in boosting the visibility and […]
ENTREPRENEURSHIP 101: Entrepreneurial Skills
An entrepreneur is a person who identifies opportunities, assembles the resources required to pursue the opportunity, creates a business around the opportunity; and nurse it to growth. To start a business, it is essential to learn specific skills that underpin the qualities of an entrepreneur. Let’s look at some of these skills. Entrepreneurial Skills are […]
Becoming A Successful Start-Up; Mistakes Of Small Businesses
Starting a business can be quite demanding, but it’s even more difficult maintaining a business. It’s quite easy to hit rock bottom even after a successful start-up as starting and maintaining requires different skillset. Asides skillset, there are some mistakes entrepreneurs and business owners make that accelerates the crashing of their hard built businesses. Some […]
COMPETITIVE ANALYSIS. RUNNING A SUCCESSFUL BUSINESS
Every business needs competition to succeed, and for continued existence. Ironic right? In the face of competition, it keeps businesses and business owners on their feet, in search of ways to keep up with trend and be ahead. This subconsciously leads to a general growth. However, competition gives either of two possible results; it makes […]
SMEs. Elevator Speech
For small businesses, funding can be a great limiting factor for the growth of your business. Let’s say you stumble into a potential investor, and he/she has given you a minute of their busy schedule on a one-on-one conversation, to hear your business, with possibilities of partnership/funding if interested. This is called an Elevator […]
Forecast The Best Tool to Compete. Sales Forecast Projections and Resource Needs
When it comes to business one of the key principles for a successful one is sales forecasting. This key part of any business can determine if the business will fail or succeed. So, what is sales forecasting Sales Forecasting Sales forecasting can be defined as the process of estimating future revenue by predicting the […]
Key People in The Business Industry
From oil and gas, to food production and construction, Nigeria is blessed with individuals, who are aggressively involved in the business industry, and make it a point of necessity to drive Nigeria’s economy through provision of thousands of jobs. Here are some key players in the business industry, highlighted in no specific order. 1. […]